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The public awareness about CBD has changed since Fusion CBD first started raising hemp and selling CBD Oil in 2014. And this has not just been a little change—it is a lot.

CBD Oil was at the time an almost completely unknown substance. Now it seems to be popping up everywhere touted as relief for conditions ranging from anxiety to cancer.

For people not intimately involved with the industry, this phenomenon is a bit mysterious. How did this happen? Where is this all heading? What does it mean to you?

How CBD Came Onto the Scene

When Fusion CBD broke ground for the first crop, almost no one had even heard the term CBD oil. Fusion CBD’s partners, Adam and Ed had only just learned about it themselves.

Awareness about CBD oil started to increase after the passage of the 2014 Farm bill, according to Adam. That bill had as one of its goals to generate and protect research into hemp. The bill protected hemp farmers registered under a state’s hemp research pilot program. Farmers could cultivate cannabis containing no more than 0.3% THC, the psychoactive chemical compound that creates the high of marijuana.

Hemp farms in states like Colorado, Oregon, and others operated for several years under this arrangement. It was kind of legal and kind of not. Hemp and CBD oil were still classified as a Schedule 1 drug by the U.S. Drug Enforcement Agency.

In spite of the grey area surrounding CBD, more and more people learned about it and tried it. Depending on which celebrities or athletes you follow (or don’t), you may have first heard about it from one of them. Celebrities like country singer Willie Nelson, actress Kristen Bell, comedian-actress Whoopi Goldberg, and many others use CBD. Athletes using and benefiting from CBD oil include many current and former NFL players like Defensive End Marvin Washington and Quarterback Jack Plummer.

With each new endorsement from a celebrity or athlete, awareness about CBD oil increased.

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CBD Oil’s Big Break—The 2018 Farm Bill

The big break for CBD oil came only within the last year with the passage of the 2018 Farm Bill. This $867 billion bill included, among many other things, language that differentiated hemp from marijuana.

With this differentiation, hemp cultivation could and has expanded. It is no longer limited to small state-monitored pilot programs. The bill also explicitly allows for hemp derived products to travel across state lines.

With CBD oil and hemp off the Schedule 1 drug list, the industry has literally blown up.

“Prior to the passage of the most recent farm bill, many people were scared to get involved with the product or the CBD oil industry,“ said Fusion CBD founder Adam Kurtz.

2019 however, has also seen the introduction of many different sorts of CBD infused products on the market.

Today you’ll find CBD-infused products like dog treats, deserts, gummies, and even lip balm. Fusion CBD has its own line of full-spectrum CBD products including CBD mints, CBD soap, CBD body cream, CBD salve, and CBD spray.

Why the Fascination With CBD Oil?

But, is the CBD oil explosion was just another health fad certain to go the way of placenta pills and oxygen shots. (In case you are wondering, we did not make those up.)

Most experts don’t think so. Unlike placenta pills, which have very little evidence of working and oxygen shots which has no evidence of working, CBD Oil has been shown to be so effective that the FDA recently approved Epidiolex (cannabidiol) for treating seizures associated with two rare and severe forms of epilepsy. This was the first FDA-approved drug that contains compounds from cannabis.

Hemp, CBD Oil and cannabis have lived for nearly 80 years in a very grey area. As such it has made it difficult to study in the way that many other medicinal substances have been studied. In spite of that, research has been done that demonstrates the potential CBD oil has to improve the overall health of our nation’s citizens.

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What Can CBD Do for People?

First there are anxiety and depression, both of which affect millions of people in the U.S. In recent research, 72 adults suffering from anxiety were given CBD. Of those folks, 57, almost 80%, showed improvement relative to their anxiety scores. Likewise, depression, has also been shown to improve with the use of CBD. The positive effects of CBD for these conditions has prompted specific research to be conducted on the use of CBD Oil for PTSD.

Then there is the problem of pain and inflammation. Athletes, former athletes, and the occasional weekend warrior alike have used CBD to help ease the suffering from both. Of course, it is not just athletes (or would-be athletes) who suffer from pain and inflammation. People who suffer from arthritis or multiple sclerosis often suffer from chronic pain.

One study, in the European Journal of Pain, used animals to test whether or not CBD applied topically could reduce pain and inflammation in rats with arthritis. This research noted a significant decrease in inflammation and signs of pain, without side effects.

And this is really only the beginning. CBD oil has been found to help even more conditions ranging from insomnia to Alzheimer’s.

How does CBD Oil do this?

It’s All About Balance

One could easily question the connection between these different conditions and the effect of CBD. It doesn’t make sense that CBD Oil and CBD products are able to positively impact so many different aspects of our health.

It won’t until you understand that CBD is actually working with the body’s own endocannabinoid system to restore balance.

Let’s say you were carrying a 75-pound suitcase in your left hand every day for days on end. Eventually, your arm would get sore. Your shoulder would start to hurt. Your spine, which had been forced to compensate for the unequal weight distribution, would be affected. The fingers in your left hand may even have lost circulation.

What if you then put that 75-pound suitcase down? The massage treatments that were doing virtually nothing for you while you were carrying the suitcase would suddenly work. The pain rub you applied to your shoulder, which did not help while you were carrying the suitcase, would suddenly help. Heck, without the massage and pain rub, you would feel better just by putting that darn suitcase down.

That is because you would have restored balance to your body.

That is what CBD does inside your body working with your body’s own endocannabinoid system.

The Endocannabinoid System and CBD oil

In spite of the growing interest in CBD, most people don’t understand what it is or how it works. So let us break it down for you.

The endocannabinoid system helps maintain balance in the body through a system of cannabinoid receptors that are found on the surface of cells. These receptors are activated by endocannabinoids that are produced by the body. These receptors can also be activated by cannabinoids found in cannabis and hemp, like CBD. The other big part of the endocannabinoid system are enzymes that break down the endocannabinoids after they are used.

The endocannabinoid system is actually comprised of two different types of cannabinoid receptors. These receptors (CB1 and CB2) are located on the surface of cells that monitor conditions outside of the cell. They transmit data to the inside of the cell prompting the needed cellular response.

CB1 receptors are found in the brain and spinal cord. They affect pain, coordination, and movement, thinking, emotions and mood, appetite, and memory. CB2 receptors are found more commonly in the immune system. They affect inflammation and pain.

The body produces two major endocannabinoids: anandamide and 2-AG. These endocannabinoids are produced from fat-line molecules within cells and are made on demand. So they are made exactly when they are needed and they are not stored.

CBD helps the body by interacting with the cannabinoid receptors in the body and the enzyme that breaks down the endocannabinoids produced by our body. This interaction prolongs the length of time that our body’s own endocannabinoids interact with the receptors.

So CBD helps the body help itself.

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The Endocannabinoid System—The New Kid on the Block

CBD as a chemical component was only just discovered in 1963. It took another 25 years for scientists to discover the endocannabinoid system in 1988. Compare that timeframe with our knowledge of the other bodily systems and you will see that the endocannabinoid system is definitely the new kid on the block.

Here’s a quick rundown of each bodily system and when it was discovered. This will give you an idea of just where the endocannabinoid system fits into anatomical history.

  • Integumentary system – Humans have known about this system since, uh, forever. (skin, hair, nails, and glands) This is a hard one to miss.
  • Urinary system – Humans have known about this system for thousands of years (another hard system to miss right?). When Aristotle wrote about the urinary system in 347 BC, there was already knowledge about it, though we may never know who really first identified the system.
  • Nervous system, late 300s BCHerophilus was the first to examine and report on the structure of the nervous system in Greece.
  • Skeletal system, late 300s BC – Once again, Herophilus was the man. He was the first scientist to systematically dissect human corpses. Someone had to do it, thanks Herophilus.
  • Reproductive system, 1677 – OK, this one is hard to nail down. Humans and scientists have been fascinated with this system for a long time. We are going to give credit to Antonie van Leeuwenhoek for figuring out (with frogs no less) that sperm was part of the equation. Before that, it was thought all humans came from pre-programmed eggs from a woman’s body going back to the time of creation.
  • Circulatory system, 1628 (the heart, veins, and blood) – Discovered by William Harvey.
  • Digestive system, the 1800s – Discovered by a couple of Williams (William Beaumont and William Prout) and two other guys in the 1800s.
  • Respiratory system, 1661 – Discovered by Marcello Malpighi.
  • Immune System, 1901 and 1968 – Viruses were discovered by Walter Reed in 1901. In 1968, scientists discovered how certain blood cells work together to create antibodies.
  • Endocrine system, 1903 – Influences the body with hormones—teenagers and pregnant women are really familiar with this one. William Bayliss and Ernest Starling first discovered hormone secretion.
  • Muscular system, the early 1500s and 1957 – Man has known about and been fascinated by muscles for a long time. (Remember Leonardo Da Vinci’s drawings of male nudes in motion?) But it was scientists Hugh Huxley and Andrew Huxley (not related, quite a coincidence) who figured out how muscles work. It was they who researched and published theories in 1957 regarding muscle contraction.

The fact is, if you do a Google search right now of systems of the body, you would be hard pressed to find a list that includes the endocannabinoid system. (You don’t have to do that search right now–you can wait until you’re done reading this article!)

With the increased public awareness and the recent passage of the Farm Bill which took CBD Oil off the schedule 1 narcotics list, sales of CBD have risen exponentially. The CBD industry has gone from a 108 Million Dollar industry in 2014 to and 813 million dollar industry today. The CBD industry is projected to be an almost 2 billion dollar industry by 2022.

With the economic impact of CBD increasing daily, it is certain that more and more research will also be done, and one day soon the endocannabinoid system will finally reach the prominence it deserves among the bodily systems.

Meanwhile, if you would like to try CBD oil or any of our CBD infused products, visit our store.